Intuitive Design
Rule no 2 & Rule no 3. Design a that provide the right information & are easy to use.
Designing a website is easy. We have done one after another website, and designing one is not hard at all. But when there are absurb rules like the one above, then it get a bit more challenging.
This is rightly so. After all doing rule no 2 & no 3 requires us to know how your customer think and would behave when confronted with your website and what we can do to guide them to the "BUY" button.
So yes. rules no 2 & rules no 3, are absolutely important. And we incorporate this into our design, the very moment when we start thinking about how to design your website.
So rest assured. We got this one.